CEO of Intersperience
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May 15 2013
 A Guide to Twitter Etiquette |
In November last year Digital Marketing Exec. Brian Honigman posted a blog with ‘100 Fascinating Social Media Statistics and Figures from 2012’. To mention just a few astounding facts:
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April 18 2013
Consumer Reviews - Friend or Foe? |
The use of consumer reviews has almost doubled in the last 5 years. More consumers put trust in this information, the trust is three times stronger when compared to information posted by a company themselves. The power of consumer reviews seems unbeatable. Consumers want to be heard and they expect to be included in the shaping of your brand.
April 12 2013
 Mobile Mania - A Case StudyBy Maria Twigge |
Following on from our recent article in Marketing Week where we began to discuss the impact of mobile and increased uptake of digital on businesses, I thought I would share one of our case studies that really brings to life one of the key trends we have seen – the huge increase in methods and amount of communic...